Have you ever bought a brand new car and wished it would stay that way, with those clean, unworn floor mats and that unmistakable "new car smell"? Or have you ever looked at your old car and thought, "I wish I could make it look and smell brand new, like the day it was first driven off the lot"? Or, maybe you just wanted to spruce the machine up and give it a fun and unique smell, look and feel. If so, then you hit the right spot.

Within this category, Investors have options of associating with two Premium International Brands which are market leader within their respective segments in Western countries:
- GOODYEAR FLOOR MATS, USA
- AUTOEXPRESSIONS, USA

ABOUT GOODYEAR MATS: GOODYEAR name is synonymous with quality and innovation. It is one of the world's largest tire companies, with operations in most regions of the world. Goodyear mats are the licensed product categories that come in premium segment and one of the leading players across USA and Canada. These mats are designed to effectively trap water, road salt, snow, mud and sand in deeply sculpted channels, offering optimum interior protection whatever the weather is. Each mat features anti-skid nib backing to prevent shifting in your vehicle.

Features:
- Suitable for all Car / SUV / 4x4 and Van models
- Universal fitting Heavy Duty rubber mats
- Simple Trim-to-Fit design
- Channelled design retains moisture, mud, dirt and debris to protect interior
- Easy care
- Contains Anti-Skid Nib Backing to ensure the mat stays in place
- Set of 4 (Front and Rear pairs)

In India, it is exclusively represented by Innovationz Indian Corp. For more info, please visit us at www.autoexpressions.in

ABOUT Auto Expressions®: Auto Expressions®, also known as "AE™", is a branded line of quality automotive air care and accessories products, available in the auto section of many major retail chains around the world. The Auto Expressions® name appears on a wide variety of consumer car-care products that include air fresheners, seat covers, sunshades, steering wheel covers, floor mats, organizers, and more. Many of these same popular products were widely available under the Axius® and MEDO® brand names for years, and in 2004, we combined them under the Auto Expressions® brand. It is No. 1 Player in Interior Accessories and dominates the Air Freshener Market across US and Canada with approx 43% market share. Auto Expressions® Brand is owned by Kraco Enterprises LLC following the purchase from Shell Oil Products US and is distributed outside of the United States of
America and Canada by Kraco Car Care International Ltd formerly Shell Car Care International Ltd. In India, it is exclusively represented by Innovationz Indian Corp. For more info, please visit us at www.autoexpressions.in.


Our diverse line of functional, stylish, high quality products is united by a single goal: to "Create Your Own Ride.™". Our products fill the desire of many drivers who want to take charge of their car's comfort and appearance to give it a fresher or more unique, individual style. Auto Expressions® Air Care products come in a variety of formats (such as vent attachable; hanging paper or novelty; spray; hide-able) and in over 60 fragrance options, so there's a solution to meet almost everyone's aroma needs.



About Venture: Automotive accessories market in India has always been an unorganized market with a large vacuum in terms of existence of Quality and Branded line of products. With more than 43% market share across western countries, Auto Expressions is largely dominating automotive Market in more than half of the Globe. GOODYEAR MATS in conjunction with Kraco are the U.S. market leader in floor mats for last decade having approx 67% market share. IIC brought these Brands to India in early 2011 and received tremendous response to the innovative product line AE and GY has. Now we plan to extend our reach to every nook and corner of India and are looking for the quality conscious and motivated channel partners who could represent these Brands well in ideologies and approach. Partners would not only be having the support of a Quality and Innovative product line but also they would reap benefits of years of experience of IIC, which is known for representation of leading Global Brands in India. The association with Auto Expressions® and Goodyear Mats can be in the form of Retailer, Key Distributor or a Master Distributor.