VITS plans expansionLast updated : December 21, 2011 17:22 IST
VITS, one of the hotel brand owned by Kamat Hotels india Limited is planning to expand via franchise route. The four-star luxury hotel will seek independent hoteliers for franchise agreements.
Vikram Kamat, Executive Director, KHIL informed: “Initially, the company will focus on Mumbai and Gujarat for expansion as we already have a great market there.” The brand plans to have six hotels under their franchise portfolio in the next one year.
About the new operation model of brand, Kamat said: “Unlike regular franchise agreements, we do not charge fixed royalty on the turnover; a monthly commission on the number of rooms will be charged.”
The brand has presence in the country with seven VITS hotels in Delhi, Bhubaneswar, Aurangabad, Pune, Nashik and Nagpur. Besides owning and managing its family restaurant brand, Vithal Kamats also rolled out the franchise mode for restaurants and hence wants to follow the same for its VITS properties.