Hastkala Art & Crafts

Business Details


Home Based & Brand Store Franchise business in Exclusive Handmade Jewellery by JewelSana™(A Subsidiary of Hastkala Art & Crafts!


JewelSana™ is the exclusive jewellery brand Founded by Hastkala Art & Crafts based in Mumbai (Maharashtra, India)


Established in 2010, Hastkala Art & Crafts is a well-known manufacturing business house in the field of Handmade Jewellery in various categories. Founded by Mrs. Sana Abbas, who is a Govt approved artisan card holder in the field of Handmade Jewellery.  JewelSana™ has been one of the Largest Wholesaler, exporters of fashion, costume and imitation jewellery.


JewelSana™ team consists of local rural artisans and housewives from different backgrounds thus combining the vibrant culture of Indian art forms which reflects in our products.


Our Product Range Includes:


  • Eco Friendly Natural Clay Terracotta Jewelry

  • Pure Marble Jewelry

  • Handloom Fabric Jewelry

  • Semi Precious Stones Jewelry

  • Oxidised Jewelry

  • Wooden & Canvas Jewelry

  • Twisted Rope & Jute Jewelry and many more


Primary Competitive Advantage:


  • Experienced Artisans

  • Large Product Line

  • Good Financial Position

  • Large Production Capacity

  • Provide Customized Solutions.


Why Hastkala Art & Crafts?


  • Having passive co-ordination with some NGOs across India in promoting their products

  • Assure of the best products in addition to timely delivery systems at all times

  • Low investment

  • The product range is extensively demanded in the domestic as well as international market


Franchise Facts:


  • Area Required: Not Necessary (Can be operated from Home)

  • Investment Range: Rs. 30,000 (Thirty Thousand Only) for Home Based & Rs.3,00,000/- (Three Lakhs Only) for Shop Based Franchise.


Franchisee Benefits:


  • Good return on investment

  • Wide range of Hand Made Jewelry Range

  • Minimum Investment

  • No Specific requirements, can be started from home

  • Personalised Stationeries provided


JewelSana™ has a customer base of over 100,000 satisfied customers spread across the entire country & abroad. The company exports to top-notch global markets such as Saudi Arabia, Dubai and Kuwait in the middle east along with Canada, the US and the UK in the west.


Hastkala Art & Crafts Team



Investment Details

Date Commenced Operations : 2011
Date Commenced Frachising / Distribution : 2021
Are you looking for Franchise?
Area Investment Franchise/Brand Fee Royalty/Commission
Store Wise Rs. 50,000 - Rs. 2lac 100 -NA-
Master / Multi Units
Area Investment Unit/Brand Fee Master/Brand Fee Royalty/Commission
Country Wise Rs. 10,000 - Rs. 50,000 -NA- -NA- -NA-
Region Wise Rs. 10,000 - Rs. 50,000 -NA- -NA- -NA-
State Wise Rs. 10,000 - Rs. 50,000 -NA- -NA- -NA-
City Wise Rs. 10,000 - Rs. 50,000 -NA- -NA- -NA-
Are you looking for Trade Partners (Dealers, Distributors, MBOs, Retailers)?
Types of Channels Investment Margin Area Requirement
-- -- -- --
What areas are available for Unit franchise? : State Wise
Where are you looking for expansion?    
North West East South Center Union Territories
              Is there exclusive territorial rights
              given to a unit franchise?
              : No
              Are any performance guarantees
              given to unit franchisees?
              : No
              What is the anticipated percentage return on investment? : 40
              What is the likely pay back period of capital for a unit franchise? : 0-0 Year
              Are there other investment
              : No

              Property Details

              What type of property is required for this franchise opportunity? : Domestic
              Floor area requirement : 100 - 300
              Preferred location of unit franchised outlet:? : Mall, Hotels, High Streets


              Do you currently have detailed Operating Manuals for franchisees? : Yes
              Where is the franchisee training done? : Mumbai or Online
              Is field assistance available for franchisees? : Yes
              Will someone from Head Office assist me when I open my franchise? : Yes
              What IT systems do you presently have that will be included in the franchise? : No

              Other Details

              Do you have a standard Franchise Agreement? : Yes
              How long is the franchise term for? : Life time
              Is the term renewable? : Yes