IFA Committiees

IFA NATIONAL COMMITTEE ON FRACHSING IN FASHION & LIFESTYLE

The terms of reference for the IFA’s National Committee on Franchising in Fashion & Lifestyle for 2011-2012 are

  • To create a strong brand visibility for Fashion & Lifestyle sector through franchising in India over the next two years.
  • To advocate National council to conduct regular interactions with the Government at the Centre and the State level to highlight the issues and concerns of Fashion & Lifestyle sector; to recommend to the government, investor and Franchisors
  • To facilitate access to global markets and finance/ Credit for Fashion & Lifestyle sector.
  • To formulate methods to improve the competitiveness of the Fashion & Lifestyle sector in India with regard to restructuring, productivity enhancement, increasing exports etc.
  • To assist small and medium enterprises in Fashion & Lifestyle sector with high potential to invest.
  • To promote the Indian Fashion & Lifestyle brands in overseas markets and devise strategies to gain access to developed/ developing markets through retailing & franchising.
  • To have a proactive dialogue with the Government to further identify various policy issues that need to be addressed in order to stimulate growth of the Fashion & Lifestyle sector in India..
  • To professionalize and educate people in the franchise industry through research studies, surveys, meetings, seminars, workshops for Fashion & Lifestyle sector etc.
  • To liaise with various related organizations, industry associations, financial institutions, government department on matters concerning the industry.
  • To provide the legal information and current statistics on retailing.
  • To make the matchmaking between the foreign franchisors who are eager to enter into Indian market and the potential investors who are interested in purchasing the franchise rights in India for Fashion & Lifestyle sector.

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