Hotline No. +91 8447732473   |   Talk to us info-ifa@franchiseindia.org

Program Agenda

Day1 - Tuesday 16 July

10:15 - 11:30 AM

Answering the critical question– To franchise or not to franchise

12:00 - 1:30 PM

Transformation – from 'a business plan' to 'Franchise growth plan’

2:30 - 3:30 PM

Building the retail franchise brand

4:00 - 5:00 PM

Growing through area representation Models

5:00 - 6:00 PM

The landlord- franchisor- franchisee Relationship

Day2 - Wednesday 17 July

10:15 AM - 12:00 PM

Creating and achieving a multi-unit Franchise network

12:30 - 2:00 PM

Executing corporate aspirations at the Franchisee level’

3:00 - 4:30 PM

Refranchising – converting company- Owned stores to franchise stores

5:00 - 6:00 PM

Working on increasing franchise Store sales

View Full Conference Agenda >>

Key Speakers


  • Mr. Chetan Arora
    Development Agent
    Multi-Unit Owner Subway, India

  • Prof. Piyush Kumar Sinha
    Chairperson
    Centre for Retailing, IIM-Ahmedabad

  • Mr. Santosh Srivastava
    MD
    Gitanjali Jewels

  • Mr. Naresh Mehta
    Director-Retail operations
    Raymond

  • Mr. Yatin Chadha
    Vice President
    Mahindra FirstChoice wheels limited.

  • Mr. Michael Sherlock
    Consultant / Author

KEY TAKEAWAYS

  • Understanding the “Why” behind franchising for increasing product sales.
  • Incorporating franchising as expansion strategy into your current brand.
  • Finding the type of licenses/Franchisees your Brand needs; where to find them, and how to get them.
  • Synergising your current supply chain and logistics with franchising needs.
  • Communicating your brand message to consumers, retailers, channel partners and the press by using effective marketing mediums.
  • Grasping ways to transform a one-retail-store owner into a multi-unit franchise owner.
  • Obtaining insights from successful multi-unit Franchisees on what it takes to grow to ten units and what it looks like when you get there, in addition to their approach on HR, marketing, finance, accounting, operations, training and more – profit from their success and sidestep their mistakes.
  • Creating an infrastructure to add 20 units (or beyond) to the one you already own and operate and then understanding how to sustain the growth of the multi-unit operator without stretching beyond control.
  • Building best strategies for attracting and retaining customer loyalty in order to create brand fans who will actively build new customers by sharing their positive experiences and testimonials and, thereby, bring in profits.

WHO SHOULD ATTEND?

This Conference is a MUST for all stakeholders of retail brands in today's competitive marketplace. There is something for everyone at this conference. Whether you are franchisee, franchisor or supplier.

IT IS A GREAT LEARNING PLATFORM FOR:

  • CEO's/Entrepreneurs/Brand Owners;
  • E-retailers;
  • Director of Marketing/Retail/Business Development;
  • National & State Franchise/Brand Managers;
  • Product Manager/Business Development Managers from Retail Industries.

IT IS A GREAT COMPETITIVE PLATFORM FOR ALL THE
STAKEHOLDERS FROM ALL THE SECTORS:

  • Food & Beverages Retail: Food & vegetables | Grocery I Gourmet & Organic food stores
  • Fashion Retail: Apparel I Jewellery I Footwear I Accessories I Handbags & Luggages
  • Consumer Durables: Electronics I Mobile I Computers, Tablets & Androids
  • Home Retail: Furniture & Furnishings I Sanitaryware I Kitchen & Homeware
  • Health, Beauty & Wellness Retail: Pharmacy I Health stores I Beauty products & Cosmetic shops
  • Specialty Retail: Stationary stores I Book stores I Gift stores I Florists